Wanger Associates is a public relations counseling agency specializing in marketing communications, media relations, and crisis communications, primarily for nonprofit organizations. Clients include educational institutions, health care organizations, foundations, seafood companies, organizations in the work/life field, elder care companies, and social service agencies. The agency was founded in 1985.
We have also served a number of Fortune 100 corporations, small businesses and start-ups, particularly those involved in supporting work/life programs and those committed to socially responsible issues.
Among the services the firm provides are:
- Media Relations Planning and Placement
- Internal and External Public Relations Programs
- Crisis Communications
- Public Relations Audits
- Publications Design and Writing
- Special Event Planning and Promotion
The firm's media relations and crisis communications programs have won more than 30 national and regional awards, including the Silver Anvil Commendation of the Public Relations Society of America, two Mercury Award Gold Medals for News Placement, three awards from the Council for the Advancement and Support of Education, and over 20 Bell Ringers from the Publicity Club of New England.
Client coverage has appeared in such media outlets as The New York Times, Time, Newsweek, BusinessWeek, Fortune, Working Woman, The Boston Globe, The Los Angeles Times, The Wall Street Journal, Good Morning America, Nightline, NBC Today, The Dallas Morning News, The Chicago Tribune, NBC Nightly News, The Washington Post, The San Jose Mercury News, The Chronicle of Higher Education, Education Week, and other local and national print and electronic media.
Barry Wanger, the firm's founder, is a former president of the Northeast District and Boston Chapter of the Public Relations Society of America, and is one of only a few pr practitioners in Massachusetts to be elected to the Society's College of Fellows.
Barry also serves as a senior associate and provides public relations counsel for clients of Copley Raff Associates, a national fundraising firm, and Richard Levin Associates, a major executive coaching firm.
He has also served as an adjunct professor in public relations at Boston University. Barry is a former newspaper editor and director of public affairs for The National Endowment for the Humanities, Brandeis University, Wheelock College, and the University of California at Santa Barbara.
“I am amazed at the amount of media attention your agency has generated for us. Stories in The Wall Street Journal, Los Angeles Times, New York Times, Fortune, and The Today Show - among others.”
“There's no question in my mind that Wanger Associates played a major role in positioning WFD as the leading company - and certainly the leading resource for reporters - in the work-life field.”
Cheryl Yaffe Kiser
Former Director of Corporate Communications